Workshop Description:

Editing Smartphone Videos for Small Business workshop teaches participants advanced video editing techniques to give their content a polished, professional finish, enhancing brand appeal and audience engagement.  

Business owners will learn practical tips for editing visuals and sound, explore user-friendly video editing apps for both Android and Apple, and discover how to finalise projects by adding music, graphics, and text.  

The workshop also covers essential strategies for managing video assets, choosing the right platforms for sharing—like YouTube, websites, and social media—and maximising online reach.  

By funding this workshop, your council will empower local businesses to create and distribute high-quality videos that showcase their stories, strengthen their digital presence, and connect with their communities. 

Key Takeaways: 

• Using industry-standard software like Adobe Premiere Rush, iMovie, Canva or Cap Cut. 

• Incorporating graphics, transitions, and effects. 

• Enhancing videos with royalty-free music and sound design. 

Activity:  

• Participants edit their 30 second video.  

• Add music, graphics, and text to their video.  

• Publish their video to appropriate social media account.  

• Share fellow participant’s video.  

Length of workshop:

• Two hours.